Analysis of Pinduoduo Social E-commerce Model

With the changes of times, internet is becoming increasingly important and mobile phones have become ubiquitous in people’s lives. More more people are willing to purchase goods online, e-commerce has entered a new flourishing stage development. A single marketing model can no longer meet needs consumers, therefore, social emerged. The industry China been developing for over decade, with various stages gradually maturing constantly growing. At this time, Pinduoduo launched unique that integrates into consumer services. its model, leader just three years opened up field marketing.